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Effective September 24, 2026
Short version: Pata uses what you send it to find you the right shop, remembers the conversation for a day, never sells your data, and deletes your records when you ask.
Pata is a personal shopper on WhatsApp and a website that helps people find shops and service providers who sell on WhatsApp. This policy explains what personal data Pata handles when you message Pata, use this website, or when your business is listed.
When you message Pata on WhatsApp: your WhatsApp number and display name, the messages and voice notes you send, and the replies Pata sends back.
When you use the website: what you search for. Your IP address is used briefly to prevent abuse and to guess your country for relevant results; it is not stored with your searches.
When your business is listed: information your business already publishes on its WhatsApp Business profile — name, description, address and location, hours, website, email, categories, photos and catalog products with prices.
When you claim a shop: the WhatsApp number used to verify ownership and a one-time code.
Activity: which shops appeared for a search and when someone taps through to a shop on WhatsApp, so we can measure what's useful.
Pata uses AI language models to understand messages, transcribe voice notes, organise shop catalogs and write replies. Replies are generated only from shops listed on Pata, but they can contain mistakes — always confirm details with the shop. Pata does not make decisions with legal or similarly significant effects about you.
Depending on where you live, data-protection law gives you the right to access your data, correct it, delete it, object to or restrict its use, and receive a copy. You can also complain to your data-protection authority. To use any of these rights, contact us (below) from the WhatsApp number concerned so we can confirm it's you.
Business owners can claim their listing on the shop owner page or ask us to remove it.
Data is encrypted in transit, access is limited to people who need it, and secrets are never shown to users. Our providers may process data in other countries; where that happens we rely on their contractual and security safeguards.
Pata isn't intended for children under 16, and we don't knowingly collect their data.
We'll update this page when our practices change and show the new effective date above.